Samsung’s next hardware event will coincide with the Mobile World Congress in Barcelona. The company announced today that it will hold a fully virtual keynote on Sunday, February 27 at 1:00 pm ET. You can watch the event at Samsung website and the company Youtube channel. You’ll also find full coverage here on Ploonge.
In previous years, Mobile World Congress was one of the most important events on Samsung’s launch calendar. Between 2014 and 2018, the company frequently went to Barcelona to advertise its latest Galaxy S phones. However, after it came out with the Galaxy S9 in 2018, the company started revealing these devices at its own Unpacked events. It’s easy to see why: while Samsung has always dominated the MWC news cycle, it still shared the spotlight with other phone makers, including Sony and LG.
And then came the pandemic. In 2020, the GSMA canceled the event. A year later, it was pushed back to late June, but Samsung was among the companies that said it would not have a physical presence at the conference. Now, after two years away, he is returning to the MWC roster.
As for what we can expect from Samsung, it’s hard to say. In its first Unpacked of 2022, the company announced the Galaxy S22 and Tab S8. Judging by the invitation that Samsung shared, the company could focus on devices like the Galaxy Z Flip and Z Fold. The next version of the latter will supposedly take inspiration from the new Galaxy S22 Ultra and add a built-in slot for the S Pen Stylus. We won’t know the full details until Samsung confirms them on February 27th. Either way, you’ll want to visit Ploonge that day to see what the company is working on behind the scenes.
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