Tariffs: “Zero Rating” offers are now banned in Europe

Deepak Gupta June 17, 2022
Updated 2022/06/17 at 10:28 PM

In 2018, ANACOM issued an ultimatum to the operators MEO, NOS and Vodafone. After monitoring zero-rating and other similar offers made available by mobile Internet access providers, ANACOM concluded that they violate the Telecom Single Market Regulation (TSM) and the Roaming Regulation, with respect, respectively, to the rules on neutrality network and roaming.

now the telecommunications regulatory body, BEREC (Body of European Regulators for Electronic Communications) ban zero rating offers in Europe.

Zero Rating is a commercial practice used by some operators of Internet access services, especially mobile operators, in which the volume of data from specific services and applications is included in the monthly limit for the volume of user data.

This type of tariffs promotes a wide variety of offers for the most price-sensitive users, encouraging them to use digital services.

THE BEREC started to ban Zero Rating offers as can be read in this document. BEREC's new understanding is that zero-rating does not help with net neutrality. According to the entity, the data circulating on the internet should not be differentiated. When this happens, the competitiveness between companies is harmed.

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