Will the future be foldable? Samsung has already sold 10 million in 2021

Deepak Gupta July 21, 2022
Updated 2022/07/21 at 12:34 PM

Foldable smartphones began to appear timidly on the market, but today they are beginning to be accepted by the public, although it is limited to many wallets as they are still positioned in a top segment… or even luxury. Samsung is, without a doubt, the company that has contributed the most to the development of this segment of smartphones with its Z Fold and Z Flip last year, it guarantees, it sold 10 million foldables!

And in August new models will be launched… the prospects can only be good!

It will be on August 10th that Samsung will reveal to the world its new foldable smartphones, the expected Galaxy Z Fold4 and Z Flip4. A few weeks away from Unpacked, it reveals the success it is achieving with this product line.

According to Samsung, last year, the company sold nearly 10 million foldable smartphones.

In a publication in Samsung Newsroom, Dr. TM Roh (the company's President & Head of MX Business), said this number represents a 300% increase from 2020 and that he expects this "accelerated growth" to continue.

The majority of their folding customers (70%) opted for the Flip version, which is not surprising. In addition to this being a more affordable model than the Fold version, many users ended up exchanging their top of the range for a Flip.

These 10 million units sold in 2021 are much higher than the figures advanced by IDC, which referred to 7.1 million, but whatever the number, it clearly reveals the interest that consumers show in a product so differentiated and still lacking in many improvements, especially at the screen level.

As an additional note, Roh stated in his text that the new foldables will be presented on August 10th, although this is nothing new for the market.

I'm excited to see people discover new ways to do more of the things they love with the new foldable... In our upcoming Unpacked on August 10th, you'll see that the impact of our innovation isn't just about what technology it can do. It's about what you can do. Once again, we've taken inspiration from the most important source – Galaxy users – to push the limits of what's possible. I can't wait to show you the potential of our new Samsung Galaxy foldables as the ultimate tool for productivity and self-expression.

We will be following all the news on August 10th, starting at 2 pm.

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